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UX DESIGN / BRAND ALIGNMENT / STORYBOARDING DEVELOPMENT / QUALITY ASSURANCE / CROSS-TEAM COLLABORATION

HPE DISCOVER

For HPE Discover, a flagship global technology conference, I collaborated with the content and brand teams to streamline over 400 PowerPoint presentations for brand consistency and narrative clarity. In addition, I developed the storyboards for HPE’s Industry Overview video — a key part of their mainstage visual experience.

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THE APPROACH

Brand Alignment & Presentation UX

The first challenge was scale. Over 400 decks were submitted from different departments, each with its own voice, formatting, and level of polish. I created a centralized brand framework to apply across all decks:

  • Design system based on HPE brand guidelines: typography, color usage, slide hierarchy, and data visualization styling

  • Content UX checklist to ensure clear message flow, readable layouts, and effective visuals

  • Slide templates for reusable structures: intros, agenda slides, process graphics, and calls to action

 

I used batch workflows and visual QA protocols to speed up consistency checks without compromising on quality.

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THE PROCESS

Storyboarding the Industry Overview Video

  • For the keynote’s opening video, I led the storyboard design to translate technical messaging into a compelling visual story. The goal was to balance data with emotion — highlighting HPE’s innovation across verticals like healthcare, manufacturing, and energy.

 

Storyboard Process:

  • Collaborated with the scriptwriter to identify core beats of the story

  • Sketched out visual sequences that matched narration and music cues

  • Worked closely with animators and motion designers to ensure visual continuity and pacing

  • Maintained brand tone while ensuring accessibility and audience engagement

 

Collaboration & Workflow Optimization

  • Coordinated with multiple stakeholders across time zones

  • Used Airtable and shared folders to track deck progress and revision cycles

  • Set up internal QA workflows for quick reviews and final approvals

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THE RESULT

  • Successfully edited and delivered over 400+ branded decks on time for conference presenters

  • Helped streamline the visual experience for thousands of live and remote attendees

  • The Industry Overview video received strong internal feedback, being praised for clarity, flow, and emotional resonance

  • Helped elevate the overall conference brand presence through visual consistency and clear storytelling

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Tools Used

  • Microsoft PowerPoint (editing and templating)

  • Adobe Illustrator & Photoshop (slide and storyboard assets)

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